Creative leadership. Strategic thinking. Visual excellence.

I work at the intersection of creative direction, brand strategy, advertising and multidisciplinary design. I turn complex business challenges into bold creative ideas, distinctive visual identities and meaningful brand experiences.

Over the past 15+ years, I've worked with leading creative agencies and major international and Hungarian brands, building a perspective that goes far beyond traditional art direction. From brand identities and integrated campaigns to film, digital experiences and AI-driven visual production, I connect strategic thinking with hands-on creative execution.

I'm naturally proactive, take ownership and care deeply about the details. My strong visual culture, broad range of interests and endless curiosity fuel the way I think, create and solve problems. Concept development and strategic thinking aren't just part of my job. They're how my brain works.

I don't see creativity as a standalone discipline. I see it as a way to move brands and businesses forward. With years of experience in the advertising industry, I bring together creative leadership, visual storytelling and strategic problem-solving to help ambitious ideas become real, relevant and impactful.